What is Digital Etiquette?

 

Digital Etiquette is also known as Netiquette and is seen as rules for a certain behaviour. These rules must be followed so that the internet is better for all its users. There should be appropriate ways in online communication when communicating through e-mails, forums, blogs, social networks and sites.

 

Importance of Digital Etiquette

 

Netiquette is an important part in communication. In communication 55% is body language, 38% is tone of voice and 7% is the actual words spoken. When we use technological communication we lose certain components such as body language and so on.

Formal communication is found in a business context and therefore netiquette is essential in communication as it help on building and maintaining relationships.

Etiquette rules will certainly differ depending on the context as well as language and approach depending on the audience, environment and situation.

 

Netiquette can cause a negative impact in the workplace and schooling if not taken into account.

The role Etiquette plays in business

Building and maintaining relationships in business can take a long time. Trust, authenticity and credibility are very important when creating a bond in business. Business need to focus on digital skills of their employees and also digital communication.

 

A positive image can influence buying decisions. Research has shown that positive reviews made consumers trust businesses, some trust online reviews, and also negative reviews influence buying decisions.

Netiquette plays a vital role in business, it can either make or break a business depending on its image, how it operates, how trustworthy it is, how it satisfy’s its consumers and how it operates with other businesses and organisations. Taking digital etiquette into account can have a positive impact in the business, in the workplace, among employees, with consumers and other businesses and organisations.